In a recent Clarion Call, I lamented the fact that when higher education types get together to talk about the problem of affordability, they almost always conclude that the solution is to spend more government money to further subsidize college attendance. Very rarely do they consider ways of delivering education that will simply cost less.

At least one professor has given this some serious thought, however. Vance Fried, the Brattain Professor of Management at Oklahoma State University, has set forth a proposal that he believes will enable students to get “champagne education on a beer budget.” (You can read his proposal in full here.)

Professor Fried proposes what he calls the College of Entrepreneurial Leadership and Society (CELS) as a new model for undergraduate education that will give students more educational value for less money. His idea certainly caught my interest.

Although the recent “Emerging Issues” conference at North Carolina State University missed the boat on the big issues, there were a few bright spots that education leaders ought to know about.

While many speakers contended that American higher education is “underperforming” because some other countries graduate more people from college, a few recognized that our educational problems begin long before college. Chancellor Charlie Reed of the California State University system, for example, focused on the need to improve the quality of students entering higher education. Reed said that many students are not taking the right courses and are often unprepared for college when they arrive on campus. Others never get to college at all because they don’t get “on track.”

Part of the problem, Reed argued, is that many students, parents, and even teachers are unaware of what students need if they are to enter college. Especially among poorer families in California, students can kill their chances of going to college before they’re even in high school.